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    What is the collective term for virtual reality, augmented

    What is the collective term for virtual reality, augmented reality, mixed reality, and mixed reality?

    The collective term for virtual reality, augmented reality, and virtual reality is known to be the reality-virtuality continuum. Between the differences between augmented reality and virtual reality, there is a fair amount of confusion. These terms are not always used distinctly in the news reports and in the blogosphere and they are often identified as working in the AR and VR space by the wrong companies. It might be useful for establishing clarity with a conceptual framework that was established more than 35 years ago.

    In the platform that they sell and market or that they use to sell and market other products and services, digital marketing professionals tends to become the experts.

    How the virtual and augmented realities will be transforming the principal mediums, in either case, should be understood by the digital marketing professionals.

    Understanding the conceptual framework of virtual reality and augmented reality as a prelude to mastering the new technologies, mediums, and platforms associated with them is the first step.

    It has fallen out of use with the term ‘mixed reality. There has been little reason to use the term since the companies in this space have staked their branding and functional identities in one medium or the other.

    A cognitively transported person interacts with only the virtual objects, the virtual reality consists of any environment that is entirely virtual and immersive in nature.

    It all depends on the level to which the perception of the human is altered rather than the mechanism through which the alteration is achieved as you note that this formulation of virtual reality.

    It is to think about what is being altered as this is an easy way to determine whether a technology is augmented reality or is based on virtual reality.

    Virtual Objects Added to Real World: You are dealing with augmented reality technologies when the real-world space within which the human being resides has virtual objects added.

    Real Objects Added to Virtual World: You are dealing with augmented virtuality technologies when a virtual environment has real objects inserted. It is not a commonly used term when it comes to augmented virtuality. And to any existing commercially viable hardware or software, it does not currently seem to correspond.

    Perception of Human Altered Completely: It is virtual reality technology at hand when the mind, senses of a person, and perception are altered 100%.